For our DVCII Senior Showcase, I led the social media strategy and execution, translating our branding and visual identity into a cohesive, engaging online presence. After assisting on the branding team, I carried the color palette, themes, and voice across Instagram by creating scheduled posts, carousel graphics, student spotlights, sneak peeks, and a countdown. Each piece was intentionally designed to reinforce the showcase’s unique identity and give followers a clear sense of the event’s aesthetic, personality, and branding, creating a connected, visually consistent experience across the platform.
